Delphic Sage Recognized as Top Software DeveloperWell, we are quite thrilled to be recognized yet again by the Philadelphia Business Journal for our software development expertise. Though we are based in Philadelphia, a lot of our clients come from New Jersey, New York City, Baltimore and far beyond - like one of our latest F500 client's from Minneapolis. With all that said, we love our home town and are thrilled to be recognized as a leading interactive agency making a contribution to Philadelphia's software development community.

The Philadelphia Business Journal's list of top software developers includes 25 of the largest software development firms in the Philadelphia area. Delphic Sage solutions primarily consist of web development projects delivered to web sites, microsites and mobile devices for middle market organizations in healthcare, financial services, manufacturing and retail industries.    

The biggest fears that companies have when they think about entering social media is "What happens if something goes wrong?"

The reality is, there WILL be an Oops moment. Most certainly soemthing will be misinterpreted, or a stray aggregated photo or post will slip by that upsets someone.  However, there are a few things that you can do to diffuse the situation when something goes wrong. In the video, we have a number of solutions to your social media mistakes.

In the video below we have tips on fixing your social media mistakes.

Marketing Analytics are a key driver of any business, and the most crucial source of actionable marketing analytics revolve around web analytics. However, the nautre of an ever changing web and user's expecations of a site often motivate companies to re-evaluate their web analytics packages and make a change.

What happens when the numbers don't match in your web analytics programs?

Today at Delphic Sage was our brown bag lunch, where food is ordered early and everyone sits in for a presentation. My presentation today went well, no one fell asleep, and there was good group participation. We discussed Application Programming Interface or APIs in much more depth than this slideshow will portray, including brainstorming, observations, and solving the example problems using APIs.

I think the best real world example of an API is the gas pedal in your car. You press it and move forward, and you don't need to know anything about internal combustion to drive a car. APIs are in use everywhere, and in this day and age, if you are a website, and you provide a service, the API (or lack thereof) could ultimately be the deciding factor between success and failure. Enjoy the slideshow.

There are many, many parallels between software development and various types of janitorial work. Whether it's cleaning up a disgusting mess of an inherited codebase or doing plumbing work in the form of a big sloppy data migration. For years I have been teasing our sales people for bringing in too many leads that consist of my team having to do the often soul-crushing, but nevertheless critical job of "cleaning up the messes of others".

Yesterday, at home I started to apply these concepts to household chores, and tie it in to Joel Spolsky's recent post "The Duct Tape Programmer", an article from last week that I found to be incredibly insightful (how could you expect anything less from the man behind StackOverflow). It's also worth checking out Jak Charlton's take on Joel's article, which is quite good.

I swear this is going somewhere good, continue reading after the jump! And no, it will not include sample code for creating firmware for a high tech japanese toilet...maybe for part II!

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